Why Guest Reviews Matter More Than Ever in 2025
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Why Guest Reviews Matter More Than Ever In 2025 Tips & Trends

The power of reviews in shaping a hotel’s success has never been stronger. Travelers today are more discerning, more vocal, and more influenced by peer feedback than ever before. A single review can sway potential guests, impact your revenue, and even redefine your brand’s reputation. While guest feedback has always been important, 2025 is set…

Hotel Customer Service: How to use Twitter to engage & listen to your guests | SiteMinder | Guest Experience, Hotel Management, Online Reviews, Sales + Marketing, Social Media
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Hotel Customer Service: How to use Twitter to engage & listen to your guests | SiteMinder | Guest Experience, Hotel Management, Online Reviews, Sales + Marketing, Social Media

When it comes to posting and sharing content, Twitter is less effective than Facebook and Instagram, and staff can find it overwhelming to keep on top of the continuous, snappy engagement that this social media platform demands. That said, its 320 million monthly users can’t be ignored, and Twitter is without doubt the best social…